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Small Business Marketing – GREAT Customer Service
Small business marketing and great customer service go hand in hand! While I do believe marketing is vital to growing your business, if you have not addressed your customer service model then you are...
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How DISC Personality Types Affect Customer Service Models
Your DISC personality type affects what your customer service models are and how we can use them to our advantage. When it comes to customer service for our small businesses though, oftentimes we throw...
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Lead Generating – What Is A Lead And Are You Following Up?
Lead generating is an art not a science. You need to try all different kinds of things before you will find a couple that will work for your business. Leads come from a variety of places including...
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Is Customer Service Letting Your Lead Gen Down – Lowes VS Home Depot
We spend a lot of time talking about lead generating here. Marketing is all about getting opportunities to sell your product to someone who has a need. BUT what if your customer service is letting your...
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Small Business Marketing – WIFT (What’s In It For THEM)
So the other day I wrote a post about Small Business Marketing – A Call To Action and talked a little bit about WIFT (What’s in it for them) but I thought this warranted a bit more notice than a one...
View ArticleGreat (and not so great) Customer Service
So I have been switching over to a new credit card and shopping cart system. Sigh. The process is horrendous and I keep finding new things I have to fix. We have to transfer people from our old...
View ArticleSeth Godin – 2 Minutes Of Wisdom
Sunday morning. Coffee and reading a couple of blogs – BAM! I was just “hanging out” online and suddenly had GREAT inspiration in under 2 minutes! Andrew Warner over at Mashable interviewed Seth Godin...
View ArticleAirports, Snow Boots and Your Small Business Marketing Message
I love small business marketing and I love my husband who has moved to Denver for a job transfer. So I have been flying back and forth to the Denver Airport to visit him and try and find a house to buy...
View ArticleHow To Be A Successful Entrepreneur – Always tell the truth!
Successful entrepreneurs come in all styles! Donald Trump is RUTHLESS, Martha Stewart is OBSESSED and my all time favorite Seth Godin ALWAYS tells the truth. Even when it is inconvenient! I read a...
View ArticleSmall Business Customer Service – Flashzebra.com
When I hear about great small business customer service I just have to talk about it! Lon from FlashZebra.com (a manual off-camera flash distributor) sold Johnny two cables. Well when he opened the...
View ArticleReal Small Business Marketing
Real small business marketing is NOT a lot of things. It is not social networking like facebook or twitter. It is not throwing up a blog and hoping someone will come. It is not signing up for the...
View ArticleWhere should you spend your time?
Time is money. I know, it is trite but true! I had a client ask me today if I thought she should spend some of her time on adding her real estate listings to a website. (See my response on Active Rain)...
View ArticleMarketers Need To Provide Information!
So these last couple of weeks have hit the nation hard. I have heard “on the TV” that there are no loans available – no car loans, no mortgages, that the banks are going to rescind all the...
View ArticleConvergence – When Need Meets Timing!
So, I know that you have all been thinking about Convergence and what it means to your business? Right? Okay, well maybe not but it is important to your sales! I was talking with a small business owner...
View ArticleYour Database – A How-To!
Okay, so this week two people in one day sent me an email and said, “All you teach is great BUT how do I get a database and work it?” So here goes….small business database help! What is a database? A...
View ArticleYour Database – How Use It For Emails!
So now that you know what a database is (your database a how-to), let’s talk about how to talk to your database! I was going to do all of the contact ways in one post BUT then email part started...
View ArticleReal Estate Marketing – Market Like A Maniac Class Available December 22
Small business speaker and trainer Tara Jacobsen is teaching Market like a Maniac for Real Estate Agents in the Largo market center of Keller Williams Realty, December 22 2008 from 11-2. This class is...
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Autoresponders (8X8s) for Real Estate Agents – Buyers and Sellers
Using Auto-responders to Grow Your Real Estate Business Auto-responders are one of the most innovative tools a real estate agent can use to grow their real estate business. However, most real estate...
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